Professional Summary

I was raised through the ranks within fashion retail. The place where ambassadors run the business and create an experience for every consumer, both online and offline, in business to consumer and business to business.

Key in all roles and experience: people. Converting listening into the needs of individuals and teams is one of the reasons many successes. I am a passionate helper who can move the needle, often just a little bit further than they thought. In a world where innovation and efficiency must go hand in hand and more and more different disciplines, cultures and backgrounds work together, more relevant than ever. 


I have been responsible for a large group of enthusiasts on and from different continents. Both for retention, as for recruitment, selection and training. Setting up and expanding a vision and mission together with associated organisational transparency; upwards, downwards and outwards has been essential. To set up innovations, develop new collaborations, sharpen processes, formulate policy and oversee and manage projects.

Personal Values

Entrepreneurial  Self starter     Radical transparant    Collaborative 
Principles over policy
    Innovative    Stubborn optimist 

Work Experience


Mentor HvA & Rockstart

Guiding the Mentee committed to investing my time to assist in the growth and development of the start-up. Willing to share my knowledge, experience, and wisdom and act as a guide and role model. By supporting and encouraging the professional development of the mentee and providing active guidance to help them achieve their goals. Offers a fresh perspective and an independent point of view, while guiding a process that fosters the growth and educational development of the mentee.


Global Retail Manager VanMoof

The role was to define the 'why' to have stores and 'how' does the store work and 'what' should a customer experience when in contact with the offline part of the brand with the goal to fill the online funnel. 


Retail Director Europe Filippa K

Oversee all aspects of the European brand retail and department stores. Providing strategic direction for management. Develop retail business strategy, define principles and plans aligning with financial goals, identify key business drivers to build on competitive strengths in Europe retail network. Managing store operations in Denmark, Belgium, Germany, Norway and The Netherlands.


Retail Manager PVH NL

Leading 13 brand stores (11 Tommy Hilfiger, 2 Calvin Klein), spokesperson for the stores in national and global hq. Together with marketing and product creating and executing events to increase brand awareness. Working closely with store design, vm and sourcing to optimize the store portfolio. While keeping the instore service on the company level to create a lasting experience for every customer that walked into one of our stores.


Area Manager Mexx

Responsible for 32 SIS (Shop in Shop) locations, 104 shop’s in the Netherlands, Driving sales through KPI’s, visual merchandising and teams. Liaison between Department store and HQ. Marketing planning for short and middle term wins (sales incentives, promotions). Buying collections for the stores. Managing stock levels in the locations. Recognising new possibilities for new locations, new shop’s and expanding the business from wholesale to retail.


& Courses


Seven habits of highly effective people

Franklin Covey 



Disc profile trainer

Thomas disc 



Small Business and Retail management

InHolland The Hague

A little bit more 

I am Cor de Haan, father of a daughter of eight and son of one years old, love of Linda. I believe that 'what and how' is a mirror into who you are. Doing something new and learning something new every day is what makes me happy. If you believe the status quo can be challenged but you are not sure how. Press the button below.